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Tag: Agile Marketing

Sales Enablement. Agile Content.

August 7, 2019 Content Logic

Sales Enablement is largely focused on technology to enable efficient access to the marketing corpus.  They are powerful tools for…

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Posted in: Agile Marketing, Communication, Inbound Marketing, Marketing, Outbound marketing, Sales Enablement Filed under: Agile Marketing, content marketing, Sales Enablement

Case Study as Narrative

July 24, 2019 Content Logic

Case studies are extremely valuable for demonstrating credibility or “right to play.” They can effectively communicate authority, knowledge, and value.

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Posted in: Case Study, Inbound Marketing, Marketing, Sales Enablement Filed under: Agile Marketing, Case Study, content marketing, Inbound Markeitng, Sales Enablement

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